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Ronn Goei is an APAC Product and Application Sales Specialist at ZEISS, supporting advanced materials research solutions with a focus on electron microscopy and correlative characterization workflows. He holds a Ph.D. in Environmental Engineering from Nanyang Technological University (NTU), with academic training spanning materials science, environmental chemistry, and applied electrochemistry.

Prior to joining ZEISS, Ronn spent more than a decade in research, facility management, and industrial project delivery across academia and start‑up environments. His experience includes managing advanced characterization laboratories, leading international industrial research projects, and supporting equipment procurement and commissioning for million‑dollar analytical systems.

Ronn has extensive hands‑on expertise in FESEM, TEM, FIB, XPS, Raman, AFM, and complementary materials analysis techniques, enabling him to bridge customer research objectives with practical instrumentation strategies. In his current role, he works closely with customers across the Asia‑Pacific region to define technical solutions, demonstrations, and application strategies for materials research in academia and industry.

He has authored and co‑authored peer‑reviewed publications and book chapters, and remains active in supporting scientific collaboration, training, and technology adoption within the materials research community.